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Knowledge is your power

Curious or confused about skincare?

We know that skincare is personal. That’s why we want to find the right recipe of skincare ingredients that work for you. Confused, curious? All you have to do is #askINKEY. We teamed up with 11 members of our incredible community and asked them to share what asking INKEY meant for them and how the knowledge they've gained has helped them along their skincare journey.

Build your recipe
  • Kyle
    28, London UK
  • Dana
    30, Florida USA
  • Elise
    30, West Sussex UK
Meet the people behind the stories

our cast

  • Kyle's
    story

    28, London UK

    "Thanks to The INKEY List I now tend to leave the house make-up free"
  • Dana's
    story

    30, Florida USA

    "I remained patient and tried to enjoy the journey as much as possible"
  • Elise's
    story

    30, West Sussex UK

    "The INKEY List is building such a beautiful community that’s brought together by the sharing of knowledge"
  • Alex's
    story

    35, Los Angeles USA

    "Learning how to care for my skin has transformed into more than just a 'routine'. I didn’t even notice it at first, but this is how I care for myself"
  • Isaac's
    story

    19, Bracknell UK

    "Skincare is cool now because it’s more transparent and the information is accessible"
  • Hope's
    story

    31, Los Angeles USA

    "My first INKEY product was the Hyaluronic Acid, and it was a complete game changer"
  • Jack's
    story

    20, Surrey UK

    "No matter what the day throws at you, you know you’ve got your skincare routine at the end of the day"
  • Keren's
    story

    22, Florida USA

    "In a effort to fix what wasn’t broken, I had done major damage"
  • Angela's
    story

    48, Las Vegas USA

    "As I found the right skincare recipe, it taught me about healthy self love and care for my body, inside and out"
  • Arinna's
    story

    25, Chiswick UK

    "I feel confident and happier knowing that there is a way for my skin to look better"
  • Megan's
    story

    25, Seattle USA

    "I even rubbed banana peels on my face in college because I read online that doing so helped acne"

Ready to start your skincare journey?

Build your recipe